Hyvä for Magento 2: A Faster Frontend and Simpler Development

A slow Magento 2 frontend, or one that is expensive to develop, can limit sales and make further changes uneconomical. Moving from Luma or PWA to Hyvä Commerce combines a technology change with a redesign or visual refresh without replacing the backend, data or integrations.

Trusted by B2C and B2B clients

Technology

What is Hyvä?

Hyvä is a Magento 2 frontend designed for high performance. Its simpler architecture reduces the amount of code sent to the browser and makes strong Core Web Vitals easier to achieve.

A simpler architecture means less code, faster feature delivery and lower maintenance costs. This is why Hyvä has become the natural choice for new Magento 2 store builds and redesigns.

Hyvä Commerce package

What is included in Hyvä Commerce?

Hyvä Commerce combines a fast storefront and checkout with a component library and tools for teams managing content, administration and media.

Hyvä Theme

A lightweight Magento 2 storefront based on Tailwind CSS and Alpine.js, designed for high performance, accessibility and easier store development.

Hyvä UI

A library of ready-made interface components and patterns that speeds up the design of consistent pages, product cards, the basket and other storefront elements.

Hyvä Checkout

A fast, flexible checkout with one-page or multi-step layouts that can be adapted to the store’s payment methods, delivery options and purchase flow.

Hyvä CMS

A content editor with live preview, version control and drag-and-drop tools that helps teams create and update pages without editing code.

Hyvä Admin Theme and Dashboard

A refreshed Magento admin interface and configurable widget dashboards that give each user the most relevant data and quick actions.

Image Editor and Media Optimisation

Tools for editing, resizing, compressing and automatically optimising images, helping to keep the storefront fast without manually processing every file.

Efficiency

Hyvä simplifies the frontend and provides a clearer route to high performance

The traditional Luma frontend relies on a large JavaScript stack and many dependencies. Even after optimisation, that complexity makes consistent performance harder to maintain, especially on mobile.

Hyvä removes much of that overhead. Before-and-after measurements on your actual store show the impact of the change, including the effects of design, extensions, hosting and content.

Maintenance cost

Why does Hyvä usually cost less to develop?

Hyvä uses Tailwind CSS and Alpine.js, replacing Luma's heavy tech stack with a simpler, contemporary approach. Fewer dependencies mean faster feature delivery and easier code maintenance.

A first build usually costs less than a separate PWA application, while the simpler stack shortens many development tasks compared with Luma. A bespoke visual design can typically be delivered in 120 to 160 hours of frontend work.

Hyvä services

What can a Hyvä implementation include?

The scope can include replacing the frontend of an existing Magento 2 store, refreshing a live theme or modernising checkout without migrating the whole platform.

Hyvä development for an existing Magento 2 store

A Luma or PWA frontend is replaced with a Hyvä theme while retaining the store's backend, data, integrations and proven business processes.

Facelift and update of an existing Hyvä theme

A live Hyvä theme can be refreshed, reorganised and updated to benefit from a newer stack and improvements to performance, accessibility and security.

Hyvä Checkout development to replace Luma checkout

The existing purchase flow is replaced with a faster Hyvä Checkout that is easier to develop and tailored to the payment methods, delivery options and integrations in use.

When to change your support setup

When is it worth replacing Luma or a PWA?

A frontend rebuild makes most sense when the current technology limits storefront speed, release cadence or the commercial return on further development.

A heavily customised Luma theme slows delivery

Every change means working around a complex JavaScript stack, numerous dependencies and ageing templates. Maintenance costs keep rising without a comparable return for the business.

The PWA costs too much to maintain

A separate frontend application, additional APIs and specialist skills make even small changes expensive. If the business does not benefit from a headless architecture, a leaner storefront often offers better value.

Core Web Vitals are holding back sales

Slow page rendering, delayed interactions and layout shifts create a poorer shopping experience. Tuning a heavy theme does not always deliver lasting gains.

The store needs a visual refresh

A technology change is the right time to improve navigation, product pages, checkout and brand communication. This avoids investing again in the old frontend.

Delivery process

How is a Hyvä storefront delivered?

Each stage has clear deliverables and acceptance criteria. The current store keeps trading during the project, while the risks around go-live remain controlled.

  1. Current frontend auditThe audit covers Luma or PWA, extensions, checkout, integrations, analytics, SEO and bespoke functionality. It shows what needs to be retained, improved, rebuilt or removed.
  2. Scope and compatibility planYou receive a plan covering components, dependencies, acceptance criteria and delivery risks. It identifies Hyvä-compatible extensions and those that need adapting or replacing.
  3. Redesign or visual refreshThe UX and UI design reflects the agreed scope. It can cover the full storefront or refresh the current look while focusing on the most important problems.
  4. Hyvä Commerce developmentComponents, templates, checkout and adapted extensions recreate the functionality required by customers and the team running the store.
  5. Testing and optimisationTesting covers key devices, browsers, purchase journeys, integrations, analytics and performance. Defects are resolved before the new storefront is released to production.
  6. Controlled go-liveThe frontend is switched over against a prepared checklist. Orders and key metrics are monitored so that problems revealed after launch can be identified quickly.

Budget and timeline

How much does a Hyvä build cost and how long does it take?

From £5,000 to £6,000 excluding VAT for a typical theme with bespoke designs

A typical Hyvä theme with bespoke UX and UI designs costs from £5,000 to £6,000 excluding VAT. This price covers development work only and does not include the cost of a Hyvä Commerce licence. Delivery usually takes one working month. A lighter visual refresh may require a smaller budget, while a complex checkout, bespoke extensions or multiple integrations will increase both cost and delivery time.

Fixed-price quote after a storefront audit

After the audit, you receive the scope, delivery timeline and fixed-price quote. It covers UX and UI design, frontend development, extension compatibility, testing and production go-live.

Delivery assurance

A dependable delivery partner

Adobe-certified developer

The Adobe Commerce Front-End Developer Expert certification validates the skills needed to deliver Magento 2 storefronts correctly and reduces the risk of choosing the wrong development partner.

Integration expertise

The experience covers Magento 2 integrations with ERP systems including WF-Mag, Enova, Comarch XL and Symfonia, the Akeneo PIM and the BaseLinker OMS. This reduces risk in one of the most complex parts of an e-commerce project.

Fixed-price budget certainty

Discovery defines the scope, architecture and acceptance criteria in enough detail to prepare a reliable fixed-price quote. The assumptions behind the budget are clear before development begins.

Working software every two weeks

Working features are shared regularly in staging from the start of the project. Your project lead can review them as they become available, keeping you in control of the delivery direction.

Customer reviews

What clients say about the outcomes

Seven years of e-commerce experience and more than 25 completed Magento 2 implementations provide the technical evidence. The reviews below show how clients assess communication, accountability and the quality of the working relationship.

Selected projects

Design, technology and business outcome

Each project brings together commercial decisions, user experience and technical quality. See the scope, delivery approach and outcome achieved for the client.

Magento 1 · B2B platform

Developing a B2B electronics wholesaler on Magento 1

Ongoing support for a live store, including company registration, volume pricing, stock availability, order workflows and back-office integrations.

Read the case study

Magento 2 · redesign

From a budget image to a refined premium brand

A new visual direction, leaner storefront and improved buying journey increased order volume by 47% within two months.

See the Abakus project

Your project

The goal comes before the technology

The commercial goal, operational processes, integrations and content requirements determine the right direction for the project. They form the basis for a recommendation covering the technology, scope and most important next step.

Discuss your project

FAQ

Frequently asked questions about Hyvä development

What is included in Hyvä Commerce?

The suite includes Hyvä Theme, the Hyvä UI component library, Hyvä Checkout, and tools for managing content, Magento Admin and images. Your implementation scope reflects the features used by your store and team.

Does a Hyvä rebuild require data migration?

No. The Magento catalogue, customer accounts, orders, configuration and admin data stay where they are; only the storefront layer is replaced. Only elements tied directly to the current frontend need to be migrated or rebuilt.

Are all Magento extensions compatible with Hyvä?

Compatibility is reviewed extension by extension before the estimate. The plan identifies a ready-made compatibility layer, the adaptation required or a suitable replacement for each module.

Can the storefront be replaced without interrupting sales?

Yes. Development and testing take place in a separate environment. Your current store remains live until the new frontend is switched over in a controlled release.

When should I replace Luma or a PWA storefront with Hyvä?

It is worth considering when the current storefront holds back Core Web Vitals, every change is expensive, the PWA needs an oversized specialist team, or the store needs both a visual refresh and simpler technology.

Can a Hyvä rebuild include a redesign or visual refresh?

Yes. Your project can include a complete UX and UI redesign or retain the brand's visual direction and refresh the most important components. The storefront audit defines the design scope.

How much does a Hyvä rebuild cost and how long does it take?

A typical Hyvä theme with bespoke designs costs between £5,000 and £6,000 excluding VAT, and usually takes around one working month. A visual refresh may cost less, while a complex checkout, bespoke extensions and numerous integrations will increase the budget and timescale.

How do you measure the results of a Hyvä rebuild?

You receive test results for devices, browsers, the customer journey, integrations, analytics and accessibility. Before-and-after performance measurements show the effect of the change, followed by monitoring of orders and key store metrics after go-live.

Contact

Are you planning a redesign or a move from Luma or PWA to Hyvä?

Describe your current frontend, installed extensions and the expected changes. I will identify the right audit and delivery approach to start with.

Discuss your Hyvä project

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